Electronic Arts Inc. launches Indian edition of video game “Road Rash”


Electronic Arts Inc., one of world’s leading video game companies today announced the launch of Indian Edition of one of its most popular games ‘Road Rash’. Announcing the launch at New Delhi, Electronic Arts spokesman Jeff Brown said, “This is a part of our push to get a foothold in one of world’s fastest growing economies. Currently, the game will have only one course, ‘Delhi City’. We will be launching more courses soon.”

EA has made several customizations to the original edition to make it suitable for Indian video game enthusiasts. For instance, while the original edition has only cars, the ‘Delhi City’ course features auto rickshaws that will take riders by surprise by taking sudden crazy turns or by driving on the wrong side of the road. Should you crash your bike, the passing vehicles do not rush by like in the original edition. Instead, they slow down, gawk at you and then speed away. If you slow down too much, the vehicles behind you will honk incessantly until you move away or speed up. If you happen to get caught in traffic, the game can extend to several hours or go into a limbo.

Players can also choose the ‘Time of day’ setting at the start of the game. If you choose ‘Night’, you will have to contend with the haphazard driving of drunken bus drivers operating without permit. There is also an option ‘Choose Season’. If you choose ‘Monsoon’, then at places in the course, you get stuck in knee deep water in heavy traffic on pothole filled roads. Once in two games, your way might get abruptly blocked for several seconds because of a VVIP entourage.

Even the police behave rather differently in the Indian edition. Unlike the police on the Pacific Highway course who catch slow or crashed riders and say ‘You are Busted’, the police on the ‘Delhi City’ course accept bribes and let you go scot free. In this edition, the skill is not in hitting the cop with your closed fist but extending him your closed fist containing money. You may also choose, at the start of the race, a character who is politically connected, to discourage the cops from harassing you.

The real danger in the Indian edition of Road Rash is therefore, not the police, but the killer SUVs who may drive faster than the racers themselves and nonchalantly mow one or two down.

“Playing the course ‘Delhi City’ gives one such a homely feeling, unlike what you will get out of playing courses like Napa Valley or Pacific Highway. Particularly loved the maa-ben gaalis as I raced past pedestrians!” exulted Vivek Badoni, a Road Rash fan who was involved in the beta testing of the Indian edition. “Overall a fantastic game from Electronic Arts!”

Meanwhile, it has emerged that the Delhi police has petitioned the courts to ban the game but the courts cited their inability to do so as it is outside their jurisdiction.

About Pankaj Vaidya

Passionate about reading, writing, computer programming, value investing, yoga, cycling and motorcycling

  • Freedune

    If there is ever a Pulitzer for sarcasm, this post deserves it.

    • Pankaj

      Thanks Freedune

  • http://ashwinsatirekumar.blogspot.com Ashwin

    haha ..nice one !

    • Pankaj

      Thanks Ashwin

  • http://Twitter.com/insaneinsaan The Ultimate CSK fan

    Hats off man! Just too gud! Perhaps meeting HJ has totally charged u up!!!

  • http://Twitter.com/insaneinsaan The Ultimate CSK fan

    Err.. Sorry pankaj:)
    this is the fault of mobile version…
    It doesnt indicate d authors name…i thought its ashwin.. Too gud.
    Great one :) lemme know if u hav a twitter account:)

    • Pankaj

      Hi CSK Fan,

      Thanks a lot for your feedback.

      My original draft was not up to the mark.
      The Editors reorganized it and put in ideas to make it much better.

      I have a twitter account but rarely use it:

  • Kaushlesh Bhardwaj

    Pankaj this one deserves standing ovation. Loved it.

    • Pankaj

      Thanks Kaushlesh,

  • Apurva

    Pankaj bhai.. this one is rockers… really had fun reading every para.. thanks .. cheers… looking forward to many more.

    • Pankaj

      Thanks Apurva

  • http://Twitter.com/insaneinsaan The Ultimate CSK fan

    Hey pankaj, thanks. Now u have another follower!
    Even my pieces are not up to the mark, very mediocre pieces mine. I am thankful that only the editors can view my unedited pieces. Editors rock! They helped a lot in my case.

  • indian


    1>>> U forgot the COWS!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

    • Pankaj

      Thanks for the feedback.

  • Mahendra

    It is so good…Even EA will take a clue from this post and will start the game development for Indian edition of Road Rash!!

    Keep it Up!

    • Pankaj

      Thanks a lot Mahendra

  • Andy

    That’s really a good one. I really wonder, why only “Delhi City”. Almost all the state capitals in India are very similar to that.

    The Motorist can drive on platform and drive without getting into trouble after hitting pedestrians.

    He will also the following challenges.
    - The signal will indicate red, but the traffic policemen will ask us to cross the signal.
    - If he ever tries to overtake a bus, a common man may occasionally spit on him.
    - He will never know when the next speed breaker will come.
    - In many places, he may find take diversion. If he’s not careful, ultimately he may be diverted from Delhi to Agra!!!

    • Pankaj

      Thanks Andy, great additions

  • http://Twitter.com/insaneinsaan The Ultimate CSK fan

    Great additions by andy. Couldnt help praising him